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Industries

Websites for restaurants, hotels, venues, and breweries.

Restaurant and hospitality sites that load fast on phones, push people toward reservations instead of menus, and stop bleeding traffic to Yelp.

Approach
Custom build · no templates
Timeline
4 – 10 weeks typical

The reservation should beat the menu.

The biggest conversion error in restaurant websites is putting the menu PDF above the reservation button. Hungry browsers convert; menu-readers comparison shop. Outerwave hospitality builds put the reservation flow front and center, Resy / OpenTable / Tock integrations that don’t bleed your SEO to the booking widget’s domain.

The menu itself becomes native HTML (with allergen filtering, dietary tags, and proper SEO) instead of a clunky PDF. The result: more direct bookings, less Yelp dependency, and a site that actually represents what the restaurant feels like in person.

Where most sites fail

What goes wrong in hospitality & restaurants sites, and how we fix it.

  1. Problem

    Menu is a PDF that doesn't open right on mobile

    What we build

    Native menu pages with allergen filtering + real keyword SEO

  2. Problem

    Reservation widget pushes traffic to OpenTable instead of you

    What we build

    Reservation widget integration without the SEO leak (Resy / OpenTable / Tock)

  3. Problem

    Event / private dining inquiries get lost in inbox chaos

    What we build

    Private-event inquiry forms with branching questions

  4. Problem

    Photos are stock images and a single iPhone shot from 2019

    What we build

    Visual-first design, your photos, not your widget vendor's

Selected work

Sites we've shipped in hospitality & restaurants.

See every hospitality & restaurants project →
Common modules

Typical features in hospitality & restaurants sites.

  • Menu CPT with allergen + dietary filtering
  • Event / private dining inquiry forms
  • Reservation integration (Resy, OpenTable, Tock)
  • Location pages for multi-unit operators
  • Gift card sales (Square / Toast integration)
  • Newsletter + loyalty signup capture
Who we build for

Hospitality & Restaurants clients that fit.

  • Independent restaurants & restaurant groups
  • Breweries & taprooms
  • Hotels & boutique inns
  • Event venues & banquet halls
  • Catering operations
  • Coffee + specialty food shops
FAQ

Questions about hospitality & restaurants sites.

  1. Should my restaurant menu be a PDF?

    No. A native HTML menu loads instantly on phones, ranks for dish and cuisine searches, and updates from the admin in seconds. A PDF does none of that, and half your visitors are on a phone in a parking lot deciding where to eat.

  2. Can you integrate OpenTable, Resy, or Tock?

    Yes, embedded so the reservation happens on your site without shipping your traffic and search equity to the booking platform's domain.

  3. Can we sell gift cards or take online orders?

    Yes, through Square, Toast, or your POS's ordering system, integrated into the site rather than bolted on as a mismatched subdomain.

  4. Do you work with breweries, hotels, and venues?

    Yes. The reservation-first thinking translates directly: taproom hours and event calendars for breweries, booking engines for inns, and private-event inquiry forms with branching questions for venues.

Let’s build yours.

Tell me about your project. I'll respond within one business day with a real estimate, a real timeline, and a clear next step. Prefer numbers first? The cost estimator gives a budget range in two minutes.

What’s wrong with your site?
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What budget do you have in mind?

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